Clavicular has been an incredible marketing campaign by Kick

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Braden Eric Peters (born December 17, 2005), known online as Clavicular or Clav, is an American online banner and influencer. He ended up being recognized in 2025 on TikTok and Kick for his ‘looksmaxxing’ material, which analysts have actually described as severe and debatable, specifically for his campaigning for of practices including face ‘bone wrecking’, obtaining aesthetic cosmetic surgery, taking anabolic steroids and lipodissolve items, and utilizing crystal meth to remain lean.

In December 2025, a livestream clip of Peters striking a guy with a Tesla Cybertruck went viral online and brought him to larger attention, as did his meeting with right-wing political analyst Michael Knowles in which he described United States vice head of state JD Vance as ‘subhuman’, contrasting him with The golden state guv Gavin Newsom, whom he classified a ‘Chad’. Adhering to disputes while showing up along with far-right streamers, Peters has actually explained himself as apolitical.

Looksmaxxing content

Peters came to be prominent online by 2025 for his material focused on looksmaxxing on both Kick and TikTok.you can find more here clavicular casino from Our Articles His pen names is based on the focus positioned on clavicle width within the looksmaxxing community. He instructs followers on just how to ‘ascend’, or to become more appealing and seemingly gain social power and sexual leads therefore, and to ‘hardmaxx’, a looksmaxxing term for undergoing extreme and unpleasant physical modifications.

He has joined and promoted for looksmaxxing techniques such as ‘bone smashing’, a pseudoscientific practice entailing hitting one’s bones with a hammer or one’s hand in order to have them grow back more powerful, and taking crystal meth to suppress his cravings and continue to be slim. He has discussed taking anabolic steroids over a number of years to end up being much more muscular, which, according to him, made him sterile by 2025 due to his body no more naturally generating testosterone. By late 2025, he likewise started offering access to a self-improvement and looksmaxxing course called the ‘Clavicular System’, later on called ‘Clavicular’s Clan’, for $50 monthly. The training course provides overviews on just how to ‘ascend’ and on recommended peptides to take in order to do so.

For Wired, Jason Parham wrote in September 2025 that Peters was one of looksmaxxing’s ‘most prominent influencers’. In January 2026, Thomas Chatterton Williams of The Atlantic referred to him as the ‘most recent celebrity’ and ‘most recognizable member’ of the looksmaxxing activity, Charlie Sabgir of Rolling Stone called him ‘a premier number’ within looksmaxxing, and Dave Schilling of The Guardian called him ‘among the most famous influencers in the looksmaxxing area’. According to Joseph Bernstein of The New York Times, by February 2026, he was earning greater than $100,000 a month from his Kick live streams. A November 2025 video clip of him infusing his after that 17-year-old partner with fat-dissolving peptides to reshape her jaw likewise obtained interest online. In a later stream, he infused influencer Jenny Popach with Aqualyx, a fat-dissolving acid.

Tesla Cybertruck incident

On December 24, 2025, a video clip from a real-time stream of Peters striking a man with a Tesla Cybertruck in Miami-Dade Area swiftly flowed online. In the video, the man, that had purportedly been stalking the banner and had previously tossed red fluid on him, climbs onto the hood of the auto, and someone off-camera encourages Peters to begin driving. He speeds up and appears to run over the man prior to asking if he is dead. A lady resting beside him claims, ‘I don’t recognize,’ to which he responds, ‘Ideally.’

Later in the online stream, Peters talks with a guy in a reflective vest and states that he hit the man in protection and alleges that there were multiple people, among whom appeared like they ‘had a pistol’ below their apparel, bordering his auto. A telephone call in between him and fellow live streamer Adin Ross, in which Ross recommended him to keep online streaming and refrain from speaking on the circumstance, likewise circulated online.

Williams, composing for The Atlantic, called the real-time stream ‘maybe [Peters’s] most viral moment’. Adhering to the occurrence, he was prohibited from Kick. According to TMZ, Peters quickly posted an AI-generated image of himself running over a guy in a Cybertruck with the inscription, ‘Play stupid video games, win dumb prizes.’ James Fishback, a far-right prospect for the Republican nomination in the 2026 Florida gubernatorial election, tweeted that Peters had done ‘nothing incorrect’ by hitting the man with his cars and truck.

Modeling

Days after his arrest in Arizona in February 2026, Peters walked in a looksmaxxing – themed runway in New york city City for developer Elena Velez, whom Bernstein called ‘understood for her use of controversial net microcelebrities as versions’, in cooperation with Remilia Company. Monica Sabchak of The Viewer explained him as ‘the star of the evening’ and as proof that ‘the algorithm has actually tipped onto the path’.

Michael Knowles interview

On December 27, 2025, Peters showed up in a meeting with conventional political analyst Michael Knowles for The Daily Cord. In it, Peters explained Vice President JD Vance as ‘subhuman’ for his ‘recessed side account’ and for being ‘obese’, asking, ‘Just how are you fat and anticipated to lead a nation?’ He agreed with Knowles’s criticism of California governor Gavin Newsom as both a ‘degenerate’ and a ‘liar’ yet said that, in a possible 2028 United States governmental political election in which Newsom ran against Vance, he would certainly elect ‘Chad’ Newsom for ‘mogging’, or being more eye-catching than, Vance.

The section soon went viral online. Various other clips of him from the interview, including one in which he explained actress Sydney Sweeney as ‘misshapen’ with an ‘exceptionally recessed’ ‘top maxilla’ and ‘eyes of ruin without any infraorbital assistance’, additionally went viral online.

Affiliations with right-wing figures

Peters was supported as a ‘overall Chad’ by reactionary political analyst Nick Fuentes for his talk about Vance; the two likewise appeared in an hours-long video with each other, in which Peters stated that he had based his social media technique on that particular of Fuentes and advocated for ‘conserving European culture’ by looksmaxxing and taking anabolic steroids.

A video clip of Fuentes, Peters, and right-wing influencers Sneako, Tristan Tate, Andrew Tate, Myron Gaines, and Justin Waller singing along to Kanye West’s antisemitic 2025 tune ‘Heil Hitler’ at the Miami Beach nightclub Vendome also circulated online in January 2026. After the clip went viral on social media sites, Peters safeguarded the group singing along, writing that it was ‘simply a song’ and calling it ‘amusing’ that the team had ‘sufficient standing and impact’ to obtain the track played. The incident was condemned by Miami Beach mayor Steven Meiner. A number of Miami club proprietors, consisting of David Grutman, introduced restrictions on the team from their venues. Peters met with Grutman and David Einhorn, proprietor of the Miami club Papi Steak, later that month, specifying in a later online stream that he told the business owners that he was ‘not trying to do national politics anymore’. Also that month, he and Sneako spoke with Fishback.

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